Hevo vs Census For ETL/ELT in 2025

• ETL data integration for syncing to data warehouses
• Optimized for under 5 million rows per month
• Supports over 150 data sources
• Free tier available for small-scale usage

• Sync data from your warehouse to various tools (Reverse ETL)
• Utilize workspaces for better organization
• Access a white-label API for seamless integration

• Scalability issues, even with 5 million rows per month.
• Support is slow, with the Enterprise plan offering only a 1-hour support SLA.
• Unreliable for critical infrastructure needs.
• Lacks Reverse ETL capabilities.

• Limit on the number of synced fields for the Professional plan
• Pricing structure not based on scale (per field pricing)
• Enterprise plan needed for syncs more frequent than every 15 minutes
• Unable to sync to data warehouses

Hevo Data’s pricing is ideal for companies with smaller data needs, offering a generous free tier that allows up to 1 million events to be synced per month. Their starter plan ranges from $299 to $949 per month, accommodating between 5 to 50 million monthly synced events, with Professional and Business Critical plans available for more advanced features.

Census offers three main pricing plans: a limited free plan, a Professional plan starting at $350 per month, and custom Enterprise plans. The Enterprise plan is necessary for accessing real-time sync capabilities and the “Audience Hub” features.

With Census, users can choose from a free plan, a Professional plan beginning at $350 monthly, or tailored Enterprise plans. To utilize real-time sync and “Audience Hub” functionalities, the Enterprise plan is required.

Hevo Data has a rating of 4.4 out of 5 stars. Users have enjoyed the low cost, especially for smaller companies. They often mention issues with data inaccuracy, unreliability at scale, and limitations in advanced transformations. Check out more of their reviews here.

Customers who switch from Hevo Data to Polytomic often do so from frustration with sync failures and missing records in the Hevo platform as they scale the amount of data synced.

Census has a rating of 4.5 out of 5 stars. Some users find Census to be expensive, especially for scaling companies.

There are mentions of feature limitations and missing features. A few users noted that some functionalities, like on-the-fly transformations, are lacking in certain pricing tiers. One review mentioned that the tool is still young and has limited connections to SaaS tools. Check out more of their reviews here.